The Future of Customer Experience

The future is to transform paper legal processes into digital.

IATA urged aviation stakeholders to embrace data and digital transformation to help deliver a frictionless customer experience while enhancing safety and efficiency.

“We must transform paper-based and legacy processes into digital ones and use data to drive decision-making in all facets of our business. Organizational silos will need to be shed to ensure a holistic focus on the entire customer experience. And we will need to do all this while continuing to ensure the highest levels of safety, security and environmental sustainability,” said Alexandre de Juniac, IATA’s Director General and CEO.

Remarks:

  • Develop core data science capabilities and use data to drive safety and operational improvement.
  • Use modern data standards and technology to deliver a superior customer experience.
  • Establish robust data governance towards suppliers and providers.

Additionally, often airlines do not have information about customers who do not book directly with the airline that would enable them to more easily contact these customers in the event of operational disruptions. This information resides in third-party booking systems. “I hope we can agree that delivering a frictionless travel experience requires that the value chain be able to pro-actively manage disruptions and deliver a personalized experience to our shared customer. And that requires access to passenger information,” said de Juniac.

For more information: http://ow.ly/uu9e30p4iet

Barcelona Air Route Development Committee

promotes Barcelona Airport intercontinental flight

FOLLOW US

The information contained in this message and/or attachment(s), sent from GESTIO I PROMOCIO AEROPORTUARIA (GPA), is confidential/privileged and is intended to be read only by the person(s) to whom it is addressed. We remind you that your data have been incorporated into the processing system of GPA and that as long as the regulatory requirements are met, you may exercise your rights of access, rectification, limitation of processing, suppression (“right to be forgotten”), portability, opposition, and revocation, under the terms established by the current and applicable regulations on data protection, by sending your request to the postal address DIAGONAL AV,452, 08006, BARCELONA (SPAIN)or by e-mail to Rgpd@gpa.aero .If you read this message and are not the intended recipient, or have received this communication in error, please be advised that any disclosure, distribution, or reproduction of this communication is strictly prohibited and may be unlawful, and we request that you notify us immediately and return the original message to us at the above address. Thank you.

Legal notice
In the following Institutions
THANKS !
img_avio

Thank you for contacting Barcelona Links. We confirm that we have received your request correctly. We will answer you as soon as possible.